About

About Conversion Relations Inc.

Conversion Relations provides public companies with advanced investor marketing & communications services infrastructure. Our clients frequently describe these services as the “future of investor marketing”.  

  • New investor marketing infrastructure that dramatically increases ROI and effectiveness
  • Innovators and visionaries with a focus on modernizing investor marketing
  • Highly experienced management and leadership

We’ve created powerful new solutions designed to modernize investor marketing. We capture online investor traffic that was previously inaccessible. We use sophisticated AI driven advertising to generate qualified leads and shareholders. We automate investor communications and nurturing.  We increase the impact and reach of IR teams. We dramatically improve the performance and ROI of investor marketing programs.

We’re doing this by adapting and customizing proven marketing tactics and technologies used by successful B2B and B2C internet companies, and creating our own integrated SaaS solutions.

Conversion Relation’s management team, board and advisors bring a unique and substantial understanding of technology based investor marketing solutions, automated marketing, online marketing, technology development, IR, investor marketing, and the public markets.

Leadership Team

20 years online marketing experience as former CEO and Founder of SoMedia Networks and HealthPricer.com and cofounder of eCharge.  Extensive experience building and developing tech companies and managing teams including the development of B2B demand generation and conversion marketing programs. Nine years prior experience as a venture stockbroker in Toronto and Vancouver.

Ray Torresan

Conversion marketing, automated marketing platforms, communications and online marketing expert. Founder and CEO of B2C demand generation/conversion marketing agency Archive Digital.  Prior to that 20 years as a senior executive in the agency, tech and IR media space as well as CEO of a public software company.

Chris Skinner

Senior digital media executive of 20 years with leadership across all facets of the industry including digital strategy, product development, content, social, distribution, video, mobile, SEO and monetization. Past experience includes CTV, Toronto Life Magazine and Anthem Sports & Entertainment.

Diego Hernandez

Digital Marketing and Content professional with over 15 years’ agency and company experience, further solidified with a Management of Technology MBA. Extensive experience in agency project management, content creation, strategy development and program execution for companies including Starbucks, Walmart, and Virgin Mobile.